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Financial Storytelling the Key in Growing Your Organization to the Next Level

Overview

Are you responsible for presenting financial information to your organization, business associates, or clients? If you're a CEO, CFO, CPA, financial analyst or a manager needing to communicate financial information in an impactful way, this workshop will give you the necessary tools to tell more effective stories with your financial data. It is imperative in this fast-paced business environment, accountants need to gain a high-level understanding of the technology advances to help them focus their time on finding the story behind the numbers. Bring financial information to life and use it to communicate a story to an audience, with a focus on simplicity and ease of interpretation. This is accomplished through a mix of financial data, visualization, storytelling theory, best practices, and practical application.

Prerequisites

Prior public speaking experience or the course "Get Out of the Casket and Up to the Podium".

Objectives

  • Determine how to translate accounting/financial language into plain English through similar and understandable context
  • Identify key financial and operational metrics
  • Determine how to find the story behind the numbers
  • Analyze the value of using charts and pictures in your in financial presentations
  • Design your PowerPoint presentation to let the audience see only what you want them to see at that moment
  • Identify and explain why storytelling is an effective method of getting your recommendations and next steps across to your audience

Highlights

  • Communicating financial information in an impactful way
  • Telling more effective stories with your financial data
  • Connecting with your audience through real world examples
  • Interpreting and presenting complex financial information through storytelling skills
  • Unlocking the powerful story hidden within the numbers

    Register Now

    Materials are generally available 3 days in advance of an event. Once you have downloaded the manual, we are unable to cancel your registration.

  • Event Code:

    4902715

    2 CPE Credits
    Communications & marketing: 2 Credits

    Registration

    Member Price:
    $125
    Non-member Price:
    $149

    Registration is open through 11/13.

    Thursday, November 13th

    9:00am to 11:00am

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    Instructor

    Jennifer Elder